How To Create Facebook Ads

 Five Steps To Create Ads From Your Facebook Page

Facebook Ads can be the best way to market your products online. Facebook is the largest social media platform, whose foundation was based on keeping in touch with family, friends, and old schoolmates. For this reason, Facebook has a level of trust and comfort that most online shoppers want from a platform.

Facebook ads are not primarily for the Facebook market but for any business online that wants to reach its target audience. Brands and e-commerce vendors have set up Facebook profiles showcasing their products and informing the public of their presence in the market. It is easy to create effective Ads from a business Facebook page in five easy steps.

1. Boost A post

Create a post that will connect with your target audience. It could be a post introducing yourself as the new dental office in your city, or a post about your free parking policy for customers. Any post on your Facebook profile can be boosted to a target audience that can increase sales and inquiries to your business.

2. Promote Your website

On your brand's Facebook page, there is a section for a website. You can fill in this section and turn it into a paid ad that will drive traffic to your website. It is important to create a Facebook page with a strong brand identity that flows to your website. Use things such as logo, color scheme, and imagery that will tie into your brand story.

3. Drive offline traffic to your local business

Your Facebook page has a section dedicated to your store's location, city, and country. Use this section to connect as a local brand. Your address will drive new customers to your location when they are in your neighborhood. You can also create Facebook ads targeting individuals that are in your area as one of the demographics.

4. Create Infogram on how to use your product

Create informational posters and videos showing your customers how to use your product. As seen on TV brand popularity was increased by their compelling ads, showing consumers how to use their products. This removed the intimidation factor that comes with buying new gadgets and adds relatability to the brand. Good infograms can be turned into Facebook Ads to market to a wide audience.

5. Answer customer inquiries online

The Facebook chat feature is a great tool where your customers can give you feedback on recent purchases and get information on new products in your store. If you have a great message from your customer thanking you for quick shipping or good quality of your products. Screenshot them and use them as Facebook ads, showing your potential customers that they can expect to be happy customers as well.

These are five simple ways to create ads on your Facebook page. Have you tried any of these? Which ones would work well for your business. Comment below and share with our community of African Freelancers and business founders.

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Print On Demand Business

A Step By Step Guide On How To Start A Tshirt Business

If you are looking for a way to make passive income online, print on demand is the way to go. I will give you the steps to set up your business from start to sale! This can be used to set up any print-on-demand business, from pillowcases to mugs, to beach towels, but for ease of understanding, we will focus on T-shirts.

1. Design

Find a niche and begin designing catchy slogans or illustrations that will be printed on your t-shirts. You can get a great illustrator to design something that will translate well in merchandise. This is not necessary in all cases, you can simply design catchy phrases and words to go on your print-on-demand T-shirt. Examples of such catchwords are; Bride, cool mum, best dad, FBI, etc.

2. Pick a Print on demand company

Teespring

Redbubble 

Merch by Amazon

Shopify

Etsy

Printful

Please note that some of these companies are better at certain kinds of print-on-demand products. Look through their catalogs and find reviews of other users.

3. List your items

You can use the free listing option on most of these print-on-demand platforms and you can also set up a separate website with all your dedicated designs.

4. Run ads

Use your niche market to run ads on Facebook and Google. You can set the budget of your ads as high or as low as you want. Running ads is an essential part of setting up your print-on-demand business. You may make some sales without ads, however running ads will ensure your target market sees your t-shirts and considers buying them.

5. Make Sales

Once a sale is made, your print-on-demand platform will make and ship your t-shirts to your customers. When pricing you should price at a profit after considering;

• Item Price
• Shipping cost
• Ad costs

You will receive sales from customers, and make payments to your print-on-demand platform. They will make the T-shirt and deliver it to your customer. It is good to track the progress of orders for your customer and update them once T-shirts ship and estimate time of delivery, to ensure good customer service.

That's it, in these five easy steps you can set up a print-on-demand business from home and generate passive income.

Do you have a print-on-demand business? Would you consider this a way of making money online? Comment below and share your opinion with our community of African freelancers.

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Best AdSense Alternatives For Blogger Traffic

How to Monetize Your Content With Alternative Advertising Platforms 

Google AdSense is a program through which publishers can earn money with their content. AdSense works by matching ads to your site based on your content and visitors. Google being the largest search engine becomes the default for most publishers, but there are alternatives that all publishers should consider.

Infolinks

This is a global advertising platform, offering ad solutions for both publishers and advertisers. Online advertisers utilize the Infolinks self-serve marketplace to customize their own campaigns.

Monumetric

Set up in 2012, this ad network provides bloggers with ad solutions that favor the website owner. Monumetric offers accurate reporting and performance data as well as a more custom experience for bloggers and their audience.

Media.net

This ad network is run by yahoo and bing. It allows you to monetize your content through the exclusive access demand from Yahoo and Bing. Media.net uses contextual ads to open up advertising search budgets worth billions of dollars. This format filters the user's intent via relevant search keywords resulting in finely targeted ads and much higher revenues as advertisers are willing to pay more for visitors with qualified intent.

Amazon Native Shopping Ads

This ad agency allows you to place ads in product article pages to automatically display relevant product recommendations from Amazon based on your page content and audience. Native shopping ads are stylishly designed and responsive types of ad units, that can be placed at the end of content to create a more compelling visitor experience as well as an organic shopping opportunity.

Evadav

They specialize in push notification ads to bring in revenue. Evadav guarantees the highest CR/CTR by matching the best offers with relevant audience boosting the efficiency of your ad campaigns. They also cut off any bots or suspicious activity providing only real users and live audiences for campaigns.

Have you used any of these AdSense alternatives? Which one would work best for your audience? Comment below and share with our community of African freelancers.

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