Five Steps To Create Ads From Your Facebook Page
Facebook Ads can be the best way to market your products online. Facebook is the largest social media platform, whose foundation was based on keeping in touch with family, friends, and old schoolmates. For this reason, Facebook has a level of trust and comfort that most online shoppers want from a platform.
Facebook ads are not primarily for the Facebook market but for any business online that wants to reach its target audience. Brands and e-commerce vendors have set up Facebook profiles showcasing their products and informing the public of their presence in the market. It is easy to create effective Ads from a business Facebook page in five easy steps.
1. Boost A post
Create a post that will connect with your target audience. It could be a post introducing yourself as the new dental office in your city, or a post about your free parking policy for customers. Any post on your Facebook profile can be boosted to a target audience that can increase sales and inquiries to your business.
2. Promote Your website
On your brand's Facebook page, there is a section for a website. You can fill in this section and turn it into a paid ad that will drive traffic to your website. It is important to create a Facebook page with a strong brand identity that flows to your website. Use things such as logo, color scheme, and imagery that will tie into your brand story.
3. Drive offline traffic to your local business
Your Facebook page has a section dedicated to your store's location, city, and country. Use this section to connect as a local brand. Your address will drive new customers to your location when they are in your neighborhood. You can also create Facebook ads targeting individuals that are in your area as one of the demographics.
4. Create Infogram on how to use your product
Create informational posters and videos showing your customers how to use your product. As seen on TV brand popularity was increased by their compelling ads, showing consumers how to use their products. This removed the intimidation factor that comes with buying new gadgets and adds relatability to the brand. Good infograms can be turned into Facebook Ads to market to a wide audience.
5. Answer customer inquiries online
The Facebook chat feature is a great tool where your customers can give you feedback on recent purchases and get information on new products in your store. If you have a great message from your customer thanking you for quick shipping or good quality of your products. Screenshot them and use them as Facebook ads, showing your potential customers that they can expect to be happy customers as well.
These are five simple ways to create ads on your Facebook page. Have you tried any of these? Which ones would work well for your business. Comment below and share with our community of African Freelancers and business founders.
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