How to Monetize Your Content With Alternative Advertising Platforms
Google AdSense is a program through which publishers can earn money with their content. AdSense works by matching ads to your site based on your content and visitors. Google being the largest search engine becomes the default for most publishers, but there are alternatives that all publishers should consider.
Infolinks
This is a global advertising platform, offering ad solutions for both publishers and advertisers. Online advertisers utilize the Infolinks self-serve marketplace to customize their own campaigns.
Monumetric
Set up in 2012, this ad network provides bloggers with ad solutions that favor the website owner. Monumetric offers accurate reporting and performance data as well as a more custom experience for bloggers and their audience.
Media.net
This ad network is run by yahoo and bing. It allows you to monetize your content through the exclusive access demand from Yahoo and Bing. Media.net uses contextual ads to open up advertising search budgets worth billions of dollars. This format filters the user's intent via relevant search keywords resulting in finely targeted ads and much higher revenues as advertisers are willing to pay more for visitors with qualified intent.
Amazon Native Shopping Ads
This ad agency allows you to place ads in product article pages to automatically display relevant product recommendations from Amazon based on your page content and audience. Native shopping ads are stylishly designed and responsive types of ad units, that can be placed at the end of content to create a more compelling visitor experience as well as an organic shopping opportunity.
Evadav
They specialize in push notification ads to bring in revenue. Evadav guarantees the highest CR/CTR by matching the best offers with relevant audience boosting the efficiency of your ad campaigns. They also cut off any bots or suspicious activity providing only real users and live audiences for campaigns.
Have you used any of these AdSense alternatives? Which one would work best for your audience? Comment below and share with our community of African freelancers.
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